MARKETING PROFESSIONAL OF THE YEAR

This Spotlight Award will be presented to a marketing professional who utilizes events effectively in the promotion or marketing of the company and client’s goals.



Who should be nominated:

• Marketing directors

• Brand managers

• Advertising directors

• Event industry marketing professionals
• VP of events and/or meetings
• Other management professionals responsible for meetings and events



Judging criteria:

• Campaign strategies
• Creativity
• Innovation vs. budget
• Positive return on investment
• Effective branding